Opening Keynote: Why Context (Not Content) Rules Digital Experience
We’ve all heard the saying “content is king.” And in the digital world, it’s a reasonable sentiment – just ask Netflix or TikTok. But if your business needs to deliver more than entertainment online, it’s context – not content – that should be your top priority.
This on-demand session explores the power of context in building deeper customer understanding to power exceptional digital experiences.
This on-demand session explores the power of context in building deeper customer understanding to power exceptional digital experiences.
Yaron Morgenstern
CEO
Glassbox
Glassbox
