5 Mobile App Optimization Best Practices for Banks

Mobile banking customers rely on their mobile phones more than ever before. According to Chase, two in three consumers say they can’t live without their banking app, while 90% prefer to manage their money in one place. And that place is no longer inside a local branch or even a desktop computer, it’s right inside your customer’s pocket.

Download the eBook to learn how to optimize your mobile banking app in order to drive customer loyalty and increase revenue.

You’ll also learn how banks can:
  • Monitor and measure app performance
  • Leverage mobile analytics to identify opportunities for growth and improvement
  • Use engagement analytics to understand how customers behave and engage with your app, including which metrics to measure
  • Ensure you’re protecting customer data while analyzing and optimizing your mobile banking app

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